, new partner of the Tour de l’Avenir
17 June 2019

Materiel-velo continues to grow in the French cycling landscape!

Online distributor and now owner of 8 stores throughout France, the brand represented by Bruno Vercher will take advantage of the Tour de l’Avenir to continue its national and international expansion. For them, the Tour de l’Avenir is the logical continuation between the amateur and professional worlds. The Tour de l’Avenir will also allow them to make the link between its different stores in the regions crossed by the race.

Materiel-velo will provide technical assistance to participants during the race.
3 vehicles in the brand’s colours will be as close as possible to the riders, directly behind the main groups. Their team will be composed of mechanics from their company as well as staff members from their DN partner teams.
By ensuring neutral troubleshooting (puncture, bike change, etc.), Materiel-velo plays a key role in the smooth running of the race and the progress of the competitors.

The Tour de l’Avenir organised by Alpes Vélo and coordinated by Philippe Colliou will therefore benefit from recognised technical expertise.

Interview of Bruno Vercher, founder and neutral assistance manager: HERE
Press release: HERE

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